Welcome to
SPELLBINDING DESIGN
Spellbinding Design is a publishing-focused creative studio helping authors build professional, market-ready book covers and visual identities.
Founded by publishing strategist and content designer Laura Hidalgo, the studio specializes in cover design, illustration integration, and author branding that aligns with genre expectations and reader psychology.
Spellbinding Design has since evolved into The Corners & Co., where it continues to lead the Design Division — supporting authors, publishers, and literary brands with visual storytelling and publishing-focused creative direction.
From premade covers to fully custom branding, every project is built to help authors present their work with clarity, professionalism, and long-term recognition.
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ARTISTS
Laura Hidalgo
Founder, Content Designer & Publishing Strategist
Laura Hidalgo is the founder of Spellbinding Design, a publishing-focused creative studio she established to support authors with book cover design, branding, and visual content.
That work has since evolved into The Corners & Co., a creative studio she is currently developing to provide expanded support for the literary space — including book design, marketing, and, in the future, audio and translation services.
With over a decade of experience in publishing, digital marketing, and content design, Laura helps authors and literary clients develop professional visual identities and market-ready publishing assets.
Her work spans book cover design, branding systems, and publishing platform support, helping authors present their work clearly and professionally.
She has also spoken at publishing conferences and events, sharing her experience in author branding, publishing strategy, and visual storytelling.
Her approach reflects her background as both a content designer and founder — combining creative execution with strategic thinking to support long-term publishing goals.
Daniel Conde
Illustrator & Digital Design Specialist
Daniel Conde is a digital illustrator whose work supports authors across book covers, branding, and marketing.
Working primarily in Adobe Illustrator, he creates original character artwork, series illustrations, fictional maps, logos, and marketing graphics for social media and websites. His work serves as the visual foundation for book covers and publishing assets developed at Spellbinding Design.
Daniel’s illustration style is especially recognized in romantic comedy and contemporary romance, where expressive characters, thoughtful color, and visual storytelling help bring lighthearted, character-driven stories to life.
In addition to cover illustration, his work contributes to cohesive author branding systems — ensuring visual consistency across platforms and helping authors present their work with clarity and professionalism.
PORTFOLIO
OUR PROCESS
At Spellbinding Design, our process is built to help authors create professional, market-ready visuals that align with their genre, audience, and publishing goals. Every project follows a structured approach designed to ensure your cover and branding feel intentional, cohesive, and ready for today’s publishing landscape. Step 1: Consultation & Direction We begin with a consultation to understand your book, your audience, and your overall vision. During this stage, we discuss your genre, tone, themes, and positioning, ensuring your project moves forward with clear creative direction. This step helps establish the visual foundation for your cover or branding. Step 2: Creative Development Using the direction established during consultation, we begin developing your cover or visual assets. This is a guided, collaborative process where your feedback is incorporated while maintaining alignment with publishing standards and genre expectations. Our focus is to create a design that reflects your story while supporting your long-term author identity. Step 3: Refinement & Finalization Once the core design is established, we refine typography, layout, and visual details to ensure the final product is polished and ready for publishing. You will receive professional files prepared for platforms such as Amazon KDP, IngramSpark, and other distributors. How to Prepare for Your Appointment To make the most of your session, we recommend preparing the following: Visual Inspiration Examples of covers or branding styles you are drawn to. Genre References Authors or books in your genre that reflect your intended audience. Publishing Details (if available) Your title, subtitle, author name, and any planned series information. This helps ensure your design aligns with your publishing plans. Next Steps When you're ready, you can book your appointment to begin the process. After booking, you will receive confirmation and preparation details to help guide your project. Spellbinding Design exists to help authors present their work with clarity, professionalism, and confidence.
CONTACT
HOURS
Monday - Friday: 1pm - 9pm
*Can accommodate appointments to your
timezone with advance notice.